The prison communications industry is a unique business. With two customer groups who often have diametrically computing interests, prison communication companies in the United States are forced to provide value to both prisoners and the guards who are in charge of keeping them locked behind prison walls. This presents serious challenges to companies, forcing them to design innovative solutions to keep both parties happy.
Although many people believe that private prison contractors have essentially free reign to provide whatever level of service they desire, oftentimes skimping on the level of quality that they deliver to prisoners. However, this is not an accurate reflection of reality. In order for companies, such as Securus Technologies, one of the largest providers of inmate communication services in the United States, to maximize profits, they must be able to deliver a product that is high-quality enough that inmates will want to use it on a regular basis. Even with a captive audience like the nation’s inmates, it is still not possible for prison communications firms to price their products so high that nobody will ever use it.
This is one reason that Securus has been leading the fight to keep the rates that inmates pay as low as possible. Even as Securus has been able to provide significant sources of revenue to the institutions in which it does business, it has been able to keep the rates inmates pay for outgoing phone calls down to just $0.15 per minute across all of its systems. At such low rates, it is possible for inmates to stay in nearly uninterrupted contact with their loved ones on the outside, maintaining strong relationships between inmates and their family members.
Through these efforts, Securus is helping to create a safer and more humane prison system, all throughout the United States of America.